Magazine Advert Research

For our research into album adverts in music magazines. We bought MOJO and NME and Q magazine to get an idea of how bands and artists advertise their new albums. To the sides are examples of adverts we found in the three magazines. The four main types of image used for the advert are:

• A photo of the band or artist, showing their style or genre through the mise en scene. (OSA)
• An exact copy or similar image that is one the album, used as the advert. (Coldplay)
• An image relating to the album used as the advert
• A totally unrelated image used as the advert. (MSP)

The information included on the advert is usually very minimal:

• The artist or bands name
• the name of the album or tour
• when it will be released or 'Out Now'
• a quote from a music magazine 
• where the product is available .e.g. 'hmv.com' or 'amazon.com'.
• Sometimes a small image of the actual album is placed at the bottom of the advert.

We also found this advert for a collection of Elvis Presley products, including a digi pack. the photo of the digi pack is 3D to make it clear it is not an album. it would be useful to be able to take a photo of our digi pack like this for our magazine advert but it might not be possible due to the resources we have in school.